We Rise Initiative: Empowering Women Entrepreneurs Globally
Context:
On the occasion of promoting women-led development and inclusive economic growth, NITI Aayogâs Women Entrepreneurship Platform (WEP), in collaboration with DP World, launched the âWe Rise â Women Entrepreneurs Reimagining Inclusive and Sustainable Enterprisesâ initiative. The program is designed to identify, mentor, and scale high-potential women-led MSMEs into export-ready enterprises, contributing to Indiaâs vision of Viksit Bharat @2047.
About the We Rise Initiative:
1. What It Is:
- A joint publicâprivate initiative under WEPâs Award to Reward (ATR) framework.
- Focused on nurturing women-led MSMEs to achieve global competitiveness and export readiness.
2. Launched By:
- NITI Aayogâs Women Entrepreneurship Platform (WEP).
- DP World, a global leader in logistics and supply chain management.
3. Aim:
- To scale women-led businesses globally through:
- Trade facilitation
- Strategic mentorship
- Capacity-building programs
- Access to international value chains
- To align with the Governmentâs vision of women-led inclusive economic growth.
4. Key Features:
- Global Expansion Support:
- Mentorship for 100 women entrepreneurs to prepare them for export readiness and international business operations.
- Market Access:
- Selected participants will showcase products at Bharat Mart (Dubai), a global B2B and B2C marketplace within the Jebel Ali Free Zone.
- Strategic Mentorship:
- Provides customized guidance on trade compliance, branding, and cross-border logistics leveraging DP Worldâs global expertise.
- Public-Private Partnership Model:
- Integrates WEPâs ecosystem of 90,000+ women entrepreneurs with DP Worldâs trade infrastructure.
- Plug-and-Play Collaboration (ATR):
- Enables scalable partnerships addressing finance, market linkages, legal support, and business growth challenges.
Significance:
- Empowers women exporters and strengthens Indiaâs women-led MSME ecosystem.
- Promotes global trade participation of Indian women entrepreneurs.
- Contributes to the national vision of Viksit Bharat @2047 by supporting inclusive, sustainable, and scalable economic growth.
Source : PIB